{SatyaColombo’s} Man on the Fly...

Two days back I explored the myth that all you need to do is write great content on a blog for it to get readers and introduced the idea of ’seeding’ content rather than ‘forcing’ it upon readers.

Today I want to take the ’seeding’ idea a step further and give a few examples of ways that you can do it - and in the process hopefully grow your readership beyond your immediate family (not that there’s anything wrong with Mom reading your blog).

- click the problogger link for the article....continuation on the story i posted here 2 days back too.... enjoy : )

Click on the copyblogger link ... some good advice... i should follow it more often!

Perhaps there will never be magic beans again. Perhaps marketing is about to transition to a new kind of profession, one that requires insight, dedication and smarts.

Click on the link for the full article!

Darren does it again.... a bit of the zen marketing for blogs

"Let me flesh this out a little:

* In my experience if you only put little effort into your blog promotion you get little results. This is what I talk about above - if you don’t let people know about your posts how will anyone find them?
* If you put in too much effort into it and get too aggressive with your promotion you can also get little results. In fact sometimes when you’re too aggressive you can actually go backwards and hurt your site.
* For me it’s about putting in some effort - but not getting too full on about it. It’s a real balancing act at times.

I like the term ’seeding’ to describe how I try to promote my content.

I’m not really a great gardener but I do know that in order for me to have a new plant grow in my garden I need to go to some effort - but that if I do too much I can actually hurt the growth of the plant."

Click the link above for full article.

How cool is it that Whole Foods Market has over 150 twitter accounts for different locations and different specialties...?

I'd say Whole Foods Corporate has got a good corner on the social media for business market...

I think this is a big idea, but your mileage may vary.

I've been having great success with a hybrid of the yellow legal pad and a printed presentation from Keynote (or Powerpoint). I use it during small meetings where more interactivity is useful, and where the group is too small for a laptop to be the best way to present slides (I think running a presentation says, "I talk, you listen...")

Here's how it works:

1. Create a presentation. A good one, not one filled with bullet points. Instead, graphs, images, a few words to anchor a discussion. A page might be nothing but a blank 3 x 3 grid.
2. On every page, remove some of the information.
3. Print the presentation out (horizontal, not portrait).
4. Bring it to Staples and have them spiral bind it with covers. (Not that cheap plastic comb, though.)
5. Get a good pen.

Now, when you make your presentation, sit next to the person you're meeting with and go through the booklet page by page, writing directly on each page. As you work your way through the ideas in the booklet, the two of you can talk about what's in front of you and mark it up.

It's not a brochure, it's the outcome of a working session. Leave it behind when you go.

This is a continuation of the Zig Ziglar Talking Pad article i posted yesterday...

This is brilliant, but i'd say it's reserved for world-class service providers, or sales peoples - whatever your niche.

It reminds me of the entrepreneur/web designer who now works for Sitepoint.com who won a ~$15,000 web design bid, against two other companies who bid about $5,000, by arranging an in-person meeting with the potential client where he presented a hardbound proposal and spoke with him about the prospective's golf club and his game (he had done his research, and he killed it).

This is 100% focused intention to succeed. I'd say you"ll win at least 2 out of 3 attempts if you use this kind of intelligent power focus. Don't be half-assed in your bids, your projects, or your business, or your prospects will be bored.

My little secret: just get excited about being the best person for the job, and your excitement will be contagious. Psyche yourself out. You're going to do whatever it takes to be that person. Even if it ends up costing you more money -- more time -- more resources, 'cause that's the kind of rockstar service provider (or sales flack) you ARE.

Matt Cutts from the Web Spam team at Google showcases the good and the bad of WordPress as seen through the eyes of Google, including basics on how Google search works and how you can boost your blog’s results in Google searches.

Aruba anyone? Could make for an exciting month... : )